Shout out to this amazing site called Top Nonprofits – not sure how I haven’t come across this before. The site is rich with curated lists and resources on nonprofit marketing, management, social media, and more. Check it out here: www.topnonprofits.com
Yesterday, a significant event took place with the launch of Kickstarter in Canada. Not that there were never any Canadian companies on Kickstarter prior to this, but the workaround to manage the payment options made it onerous for many and drove people away.
Early this week, Kickstarter cofounder Yancey Strickler held a Kickstarter workshop at the The Royal Theatre on College Street in downtown Toronto, to officially mark the launch in Canada. The 450-seat theatre was packed–which is likely a good indication of the number of Kickstarter projects we should expect to see from Canada.
When Strickler took the stage, he announced, “My Name is Yancey and I’m one of the founders of Kickstarter.” The theatre filled with applause and whistles. “Tomorrow will be the first time Canadians will be able to launch projects on Kickstarter. We have been waiting for this for years and perhaps you have too”.
The payment system for Kickstarter Canada will be the same as the one enabled in the UK which launched in October of last year. Backers of Canadian projects will be asked for their credit card information and billing address rather than requiring them to sign-in to Amazon to use that account to pay. Like in the US, Kickstarter will take 5% of all successfully funded projects. Credit card charges will add another 3 to 5%.
Check out Kickstarter where you can view all the projects under Canada so far on this page.
Great list from the people at npENGAGE on web design techniques that engage potential donors. 15 Techniques Used by Top Nonprofits to Boost Donor Acquisition and Online Fundraising Results | npENGAGE.
Human beings have been campaigning against inequality and poverty for 3,000 years. But this journey is accelerating. Bono “embraces his inner nerd” and shares inspiring data that shows the end of poverty is in sight … if we can harness the momentum.
Bono, the lead singer of U2, uses his celebrity to fight for social justice worldwide: to end hunger, poverty and disease, especially in Africa. His nonprofit ONE raises awareness via media, policy and calls to action.
Some good tips and fund strategies in this article about 3rd-party fundraising, the importance of storytelling, and the way the Millennial generation is interested in giving.
If you’re as tired as I am about the 80/20 rule for charities in terms of spending on overhead and administration expenses, check out this awesome TED talk on the subject by Dan Pallotta. Enjoy…
Blackbaud has published a free ebook that offers guidance on social media, peer-to-peer fundraising, integrated marketing, and much much more. The eBook is a collaboration of some of the top experts in the nonprofit industry who share their expertise from years of working with nonprofit organizations. Check it out here.